Second Life's Popularity on the Decline?

One of the buzzes in the media world happens to be this thing called Second Life. It’s generating as much popularity as the “world wide web” phrase of the 90′s. Increasingly media outlets focus on the negative or “scandalous” nature of Second Life and get things wrong. There are not many media outlets doing a good job in exploring what something like Second Life has to offer. Two things happened this week that made me realize that current media doesn’t quite get Second Life much in the same way they did not understand the Internet when it first arrived. First was this blog post by Ruben over at Millions of Us who discussed the plain wrong facts in comparing Second Life to other services like Zwinky and Stardoll (first why would you even compare Second Life to these services, comparing Second Life to Kaneva, Nintendo Mii’s or even Sony Home is a lot more appropriate). Second was this weeks Sherman Lagoon comic, where the cast enter into the virtual world of Second Life (check out yesterday’s and today’s comic!). Leads me to believe that if Second Life was on the decline, why is it getting so much press?